The studio has acquired Lucasfilm’s “Star Wars” property and is hoping to use it to bring more content to the streaming service.
But the deal doesn’t just include the characters, but also their distinctive logos.
As NBC’s Steve Kornacki reported , the deal includes the name of “StarWars” characters Darth Maul, Chewbacca, Boba Fett, and R2-D2.
“This is the most important thing that Disney is offering to me and to our partners,” said Lucasfilm president Kathleen Kennedy, who has been working to bring a “Star Trek”-like sci-fi universe to Netflix, a company she co-founded.
“Star Wars is a global franchise and we want to help bring this to the world,” she added.
Disney is hoping the deal will help launch new franchises in other markets and help boost viewership for its Star Wars-themed programming.
In July, the company also announced it was acquiring the rights to a line of Star Wars toys and collectibles.
“We are excited to be working with Disney and we look forward to bringing the Star Wars universe to the next generation of consumers,” Kennedy said.